Support Aeon

‘Aeon represents exactly the values that the internet in its purest form is all about. The selfless distribution of wisdom.’

Ben H, UK, Friend of Aeon

Aeon is a registered charity committed to the spread of knowledge and a cosmopolitan worldview.
But we can’t do it without you.

Support Aeon

Aeon is a registered charity committed to the spread of knowledge and a cosmopolitan worldview. Our mission is to create a sanctuary online for serious thinking.

No ads, no paywall, no clickbait – just thought-provoking ideas from the world’s leading thinkers, free to all. But we can’t do it without you.

Support Aeon

Empathy, neurochemistry, and the dramatic arc

6 minutes

How the dramatic arc can change our brain chemistry and spur us to action

Paul Zak, professor of economics, psychology and management at Claremont Graduate University in California, is one the founding pioneers of neuroeconomics, an emerging scientific field that traces the biology of decision-making processes and the human brain’s reaction to incentives. In this animated exploration of one of his most illuminating experiments, Zak discusses the surprisingly calculable effects that the classic dramatic arc (exposition/rising action/climax/falling action/denouement) has on our brain chemistry and, ultimately, on our decisions and actions.

Director: Kirby Ferguson

Website: Future of Storytelling

Get Aeon straight
to your inbox
Join our newsletter Sign up
Follow us on
Facebook
Like

‘Aeon is always providing great, thought-provoking content, and it would be a crime for me to not donate to a service that I use daily.’

Jarry A, Canada, Friend of Aeon

‘Aeon is what readers and writers dream about. It is wide in scope, without ever being shallow. It offers stimulating issues, yet never seeking to be tantalising.

Publishing at its best. I love it.’

Professor Luciano Floridi, University of Oxford

‘I read one article and decided that I wanted to support an organisation that promotes critical thinking around ideas that affect our everyday lives.’

John T, Canada, Friend of Aeon

‘Every morning I look forward to seeing what’s in your email and there isn’t a day that goes by without reading or watching something you guys have published.

It’s like an oasis of sanity in a world gone mad.’

Jack D, USA, Friend of Aeon

‘Aeon is my favourite online magazine.

I have found no other place that so regularly provides interesting, clear and informative articles across academic disciplines on topics that matter.’

Dr Robert J. Hartman, University of Gothenburg

Aeon is a registered charity committed to the spread of knowledge. Our mission is to create a sanctuary online for serious thinking.
But we can’t do it without you.

Aeon is a registered charity committed to the spread of knowledge and a cosmopolitan worldview.
But we can’t do it without you.

Support Aeon

Essay/
Mental Health
When the self slips

Individuals living with depersonalisation disorder bring vivid insight to the question of whether the self is an illusion

Anna Ciaunica & Jane Charlton

Essay/
Love & Friendship
Buddhists in love

Lovers crave intensity, Buddhists say craving causes suffering. Is it possible to be deeply in love yet truly detached?

Lisa Feldman Barrett & John Dunne