Sunshine

14 minutes

Selling McDonald’s in China: an ad exec reflects on food porn and consumerism

When John Benet, an American advertising producer, is sent to China to make a McDonald’s commercial, he starts to question the language of advertising and its origins. Although he enjoys his work, he is ambivalent about its impact on society. An endearing portrait of a conflicted modern-day ‘Mad Man’, Sunshine explores the world of advertising from an insider’s perspective.

Director: Doug Nichol

Producer: John Benet

Video/History of Technology

Breakthroughs, quackery and strange beauty: the afterlife of outmoded medical devices

5 minutes

ORIGINAL
Video/Ethics

If soldiers act with unjust aggression they are as culpable as civilian criminals

6 minutes

ORIGINAL
Video/Neuroscience

A happy life is built on pleasures such as sex and food, but also company and variety

7 minutes

Idea/Stories & Literature

The only line comedy shouldn’t cross is the no-laughter line

Casey Michael Henry

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Essay/Stories & Literature

The real Casanova

His name is synonymous with serial seduction but Casanova's memoirs reveal a man greater than the sum of his ‘conquests’

Laurence Bergreen

Video/Subcultures

New York City, 1986 – the grit, the graffiti, the glory

18 minutes

Video/Architecture & Landscape

A ski mountain as a stunning ethereal reflection on how we move through nature

14 minutes

Essay/Stories & Literature

Storyhealing

Literature can enthuse medicine, and medicine can inspire literature. They are complementary treatments for being human

Gavin Francis

Idea/Cultures & Languages

Whatever you do, don’t call this an ‘interesting’ idea

Simson L Garfinkel